United Tools

With you all theway

Campaign Development·Video production·

Down

The Problem/Opportunity

We were given the opportunity to create a thematic TVcampaign for United Tools –Australia’s largest cooperative buying organisation with over 65 independently owned power tools retailers nationwide.

United Tools

With you all the way

We use an aspirational approach to the campaign, showing a day in the life of a United Tools tradie – a modern, switched-on guy who works smarterandenjoys a good qualityoflife.

We created 3 thematic TVCs in 60, 30 and 15-second, plus 15-second promotional spots for use on national TV andonline.

United Tools • Image 1 United Tools • Image 2

The Result

The TVC campaign was met with unanimous praise from United Tools’members and generated excellent results.Since the campaign broke, United Tools has added more members, giving them even more buying power.

United Tools

CHT Architects

Practice, Culture, Process

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Lauren Breen

Learning to fly

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Marketing, Advertising, Branding and Digital

Perth · Melbourne · Sydney

We create awesomeness fresh daily for clients of all shapes and sizes - including you! We love nothing more than to sink our teeth into some juicy branding, ad campaigns, videos, websites, apps and much more.

The Webby AwardsB&T Awards 2016CSS Design AwardsAwwwardsAustralian Web Awards 2016

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