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Packaging Design

Packaging design that makes products irresistible

Packaging isn’t just about how it looks. It’s about how it works.
At Milkable, we design packaging that’s bold, clear, and commercially sharp – built to capture attention on shelves, screens, and in-hand. From FMCG to boutique retail, every design is crafted to connect with your audience and convert at first glance.
Let’s create packaging that sells.

Why Packaging Design Matters

People buy with their eyes. Great packaging doesn’t just hold a product – it tells a story, sets an expectation, and drives a decision.

We design packaging that feels as good as it looks. Structure, typography, messaging, finish – every element is considered, purposeful, and strategically aligned. It’s not about decoration. It’s about communication, emotion, and performance.

We don’t just wrap products. We create brand moments. Moments that stop people scrolling, make them lean in, and inspire them to act.

Packaging Design That Performs

Shelf, store, screen – every product lives in a real-world environment. That’s why our packaging design starts with understanding context, then moves with precision.

We align creative with commercial outcomes. That means strategic positioning, market insight, and design that adapts across platforms. No fluff. No filler. Just packaging that turns passive glances into purchases.

Whether it’s a luxury product or a daily essential, we make it feel like the obvious choice.

Structural Packaging Design

From boxes and pouches to custom die-cuts, we design with real-world usability, protection, and sustainability in mind.

Visual Identity & Artwork

Typography, colour, illustration, and layout – each detail works together to express your brand and make it instantly recognisable.

Packaging for Print & Digital

Whether it’s hitting the press or going live on eComm, we create assets that are technically sound and visually seamless.

Material & Finishing Consultation

We help you select the right substrates, finishes, and production specs to match your budget, values, and positioning.

Why Milkable

We don’t follow templates. We don’t chase trends.

We design packaging that works – because it’s built from insight, not instinct.

With a team across Perth, Melbourne and Sydney, we work hands-on with brands to shape packaging that fits, feels, and functions exactly as it should. Every decision has a reason. Every element serves a purpose. And every design is crafted to perform in the real world.

Alright, time for a call to action

Let’s create packaging that looks sharp

Explore all Packaging design work

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