Caffeinate Me, Baby!

Paradise in a bottle

Branding·Packaging design·Social Media·Website·

Down

Problem/Opportunity

It was a double dose of excitement when renowned coffee entrepreneur Lloyd Smith launched his latest creation: an Arabica Coffee Soda called Caffeinate Me, Baby!
Caffeinate Me, Baby!

Strategy

The name ‘Caffeinate Me, Baby!’ evokes a playful nostalgia, reminiscent of the vibrant, free-spirited energy of the Austin Powers era and the iconic flower-power days.

Caffeinate Me, Baby!

Branding

We set out to create a brand that embodies bold, retro-futuristic energy with a nod to nostalgic charm—perfectly aligned with the playful vibe of ‘Caffeinate Me, Baby!’. Neon pinks, cyan blues, and smooth gradients channel the dreamy sunsets of a bygone era, while palm trees and sleek skylines fuse tropical escapism with modern sophistication. Bold typography and glowing accents ignite a sense of adventure and endless possibilities, bringing this vibrant, Austin Powers-inspired aesthetic to life.

Bottle label design

The bottle sticker design captures the brand’s bold, retro-futuristic essence, balancing standout appeal with cohesive identity. With its vibrant aesthetic, it’s crafted to leave a lasting impression while resonating with the brand’s values.

Caffeinate Me, Baby!

In their own words

The Milkable team have been fantastic to work with over many years!

Lloyd Smith – Founder

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With you all the way

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Robust, unshackled, reliable

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Marketing, Advertising, Branding and Digital

Perth · Melbourne · Sydney

We create awesomeness fresh daily for clients of all shapes and sizes - including you! We love nothing more than to sink our teeth into some juicy branding, ad campaigns, videos, websites, apps and much more.

The Webby AwardsB&T Awards 2016CSS Design AwardsAwwwardsAustralian Web Awards 2016

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Based on 26 reviews
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