Problem/Opportunity
The opportunity was to create a new brand design, pack design and e-commerce website for an innovative online store called Create Your Own Supplement. This start-up was established to make it easier for individuals and businesses to ‘create their own supplements’ and save heaps in the process.
Strategy
We created a brand and website experience that was bright, edgy and energetic.
Brand Name
We needed to abbreviate the Create Your Own Supplement name to a shorter sharper CYOS.
Brand Design
The brand design took some inspiration from Nike in the sense that it is bright, edgy and energetic.
Pack Design
The pack design extended the design style of being bright, edgy and energetic.
Ecommerce Website
The design of the website reflected the bright, edgy, energy of the brand and pack designs while still providing all the details needed to convert a visitor into a customer. The speed of the shopping experience was also a major factor in the build.
The result
Client is super-stoked with the result as they explain in their own words below.
In their own words
We found working with Milkable to be a very good experience, Milkable are a very professional team and experts in their field. They filled us with confidence in their ability to help us create our new awesome branding and website.
