A couple of surf industry veterans teamed up with a couple of young and highly creative surfers to create Volte Wetsuits. They all shared a determination to do one thing better than any other company – to create the world’s best surf wetsuit range at all price points.
After being appointed, our first task was to formulate Volte’s strategic marketing plan. We realised that everything we did needed to reflect Volte’s incredible attention to detail in everything they do. The positioning was set.
We then proceeded to create a 3-step brand evolution, photographed their new product range, designed their new global catalogue and then designed and built their global online store which went on to become a finalist in the Awwwards ‘E-Commerce Site of the Year 2016’.
Step by step, Volte is now establishing a solid foothold in Australia and internationally via its select distributor network, focusing at a grassroots level with core surf shops and core surfers.
“Working with Milkable was great and they covered all our needs from marketing strategy and segmentation, branding, print design and website/online store design and development. We would highly recommend them.”
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