THE PROBLEM/OPPORTUNITY
We were asked to find a way to position and launch this new short-term business finance company in a unique and appealing way.
Good becomes better
We decided to use 3D animation to create a major visual difference between Conus Noble and its competitors – the banks and invoice factoring companies.This was an easy way to show how Conus Noble can help good businesses become even better businesses in a variety of industries.
The Result
The net result was that Conus Noble was successfully launched as a unique short term business finance partner and the campaign continues to work well.
In their own words
“Development of our integrated campaign was smooth and easy.”
