Pacvac Velo

Problem/Opportunity

We love being involved in the launch of new products. PacVac’s lightweight and cordless back-pack vacuum cleaner – Velo – was no exception.

Pacvac Velo

Strategy

Taking inspiration from Apple’s use of 3D to reveal the magic of their products we followed a similar path using 3D to demonstrate the magic of what the Velo has to offer.

Pacvac Velo

3D models

The first step in the process was to model and create 3D renders of every part of the Velo.

Pacvac Velo
Pacvac Velo
Pacvac Velo
Pacvac Velo
Pacvac Velo

Website

Using these 3D renders we were able to design and build a unique user experience by animating various sections of the website.

Pacvac Velo

3D Animation

We also created a 10 second 3D animation to launch the Velo via Instagram and Facebook.

Pacvac Velo
Pacvac Velo

The Result

PacVac’s Velo has been very well-received globally and is now being sold in over 20 countries internationally.

Pacvac Velo

In their own words

We love working with Milkable. Their team are the A players, full of creativity and passion. They took time to understand our brand and deliver a world class work, with a nomination for the best website of the month from CSS Design Award. The launch of our new backpack vacuum cleaner Velo in 20+ countries has been a success and we can’t wait to work with them again.

Urvin Seeburuth  Head of Marketing PacVac.

AHG

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Clever Starfish

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Gustavino Capital

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